Athletic Wear Rebrand
It’s All About Mentality was a start-up apparel company that reached out to me after they experienced challenges a logo design. Together we went from a logo design to a brand strategy that… Continue reading
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Tutoring Strategy Redesign
Tutoring at Fresno State is essential to support students at the institution. The value of drop-in tutoring is that it is open-source learning that moves at the student’s pace. When redesigning the tutoring… Continue reading
Project Based Learning for Employee Training
Tutors who have done well in courses that have high drop, fail, and withdrawal rates at Fresno State are hired to help their peers through the courses they succeeded in. Once they are… Continue reading
Nike Chipped Logo Design Concept
Nike is a brand synonymous with strength, speed, agility, and heart. Into the technological age its brand is becoming more synched with intelligence. Beyond the calculating floor and field generals, beyond the athlete with… Continue reading
Tutoring Program Grade Outcomes Two Year Study
One of the primary learning outcomes for our tutoring program is that students who regularly attend tutoring will outperform students who do not. In a two-year study we found that not only was… Continue reading
Sushi Dreams Logo Design Concept
Sushi Dreams is a logo design concept that combines the core elements of sushi into a simple logo. The mark can be oriented in various ways with the logotype. The text can even be… Continue reading
Photography Logo Design Concept
The camera graphic in this logo is a simple flat two color design. The distinction of the circular mark at the lens is an artifact that emphasizes motion, the turning of the lens,… Continue reading
Falafel Express Logo Design Concept
Final Logo Brief Falafel Express is a local resturaunt with great food made quickly. It was important that the logo represent speed and the staples of the cultural food. The lime green color… Continue reading
Online Tutor Training
In the Learning Center a key responsibility of mine is to train peer tutors to help other college students succeed in courses. Since every tutor has strengths in various subjects we wanted to… Continue reading